UNIQUE ASSET PROTECTION
IP Strategy, Risk Management Advice & Insurance for your R&D, Innovation and Know-how
FINALLY! PROTECTION FOR THE INNOVATION ECOSYSTEM- TRADE SECRET INSURANCE
Intangible assets, including all forms of intellectual property (IP), now account for an astonishing 90% of the S&P 500's market value. With trade secrets contributing over $20 trillion to the U.S. economy, they represent approximately 5x the value of patents, yet they are the least understood and most fragile of the IP asset types. And until now, traditional insurance has overlooked this critical asset class, driving the valuation and investment decisions in most industries from AI to green energy and advanced manufacturing.
Unlike physical assets that can be repaired or replaced, trade secrets lose their value as an IP asset the moment they are no longer secret, making them truly irreplaceable. In an increasingly digital landscape, a single theft or disclosure can unravel years investment and hard work and have financially devastating consequences. That’s why Crown Jewel Insurance was created. Click here to read a letter from our Founder.It’s time for a dramatic shift in how the insurance markets protects innovation. Crown Jewel Insurance is at the forefront of this change, offering the tools to help companies become "Crown Jewel Validated" with comprehensive advisory, M&A due diligence services and insurance coverage for IP assets. Artificial Intelligence (AI)-including agents/models output, prompt libraries, and datasets are most likely only protectable as trade secrets, leading to a rush to protect them from disclosure. But more established IP such as business processes, algorithms, GTM or acquisition strategies, vendor and customers lists, and virtually anything in a companies R&D pipeline can be trade secrets, an asset that can be leveraged and monetized. As Merritt Baer (ex-AWS Deputy CISO) says: "Security programs were built for regulated data. They weren't built to protect models or algorithms. Once those walk out the door, there's no reset button. You can't patch a stolen model." Traditional security tools flag ransomware or PII misuse. They rarely cover the intellectual property that actually drives valuation multiples.
The Crown Jewel Insurance Solution
Our specialty insurance and risk management services align your loss mitigation and IP monetization strategies. Our market-leading crime insurance, InnovationGuard, is specifically designed to cover companies against theft of trade secrets. Our solutions offer peace of mind, support R&D investment, and transforming your competitive advantage into an insurable IP asset. The advisory and due diligence services we offer harvest and protect innovation and know-how, increasing company valuation. And the insurance protects founders, boards, and investors from the downside risk associated with the loss of IP rights (and the value of) your most valuable assets.In the event of trade secret theft or misappropriation, CJI’s insurance, InnovationGuard, provides expert crisis management services and/or pays the pre-agreed value of your assets—protection that traditional policies, such as Cyber, Crime, and IP Infringement, often exclude. Crown Jewel Advisory and Due Diligence Services
The price of leaked trade secrets is no longer hypothetical - it's escalating. And material. The most valuable intangible assets create massive enterprise value, and they can be stolen in seconds... yet most companies still leave them dangerously exposed. Crown Jewel Insurance specializes in harvesting, valuing, protecting, and insuring your innovation and know-how, converting what most companies believe to be sunk R&D costs into valuable trade secret assets. The Five-Step Playbook:Inventory key assetsClassify at creationControl access like cashMonitor exit-risk behaviorsDocument everything and use properly crafted NDAs, strict but enforceable
These are no longer "nice to haves." They're becoming the minimum standard boards and investors expect.With engineers being recruited like superstar athletes - expect more lawsuits, more losses, and higher stakes.
The winners won't just innovate fastest. They'll be the ones that can prove their most valuable assets are documented, protected, and defensible. With the click of a button and not through months or years of expensive discovery.
Don’t leave your business vulnerable—partner with CJI and cover your assets..